If you're a Shopify merchant managing bulk orders to multiple addresses—for corporate gifting, influencer kits, or event giveaways—you’ve likely looked for a way to streamline the process.

A common method? Use a spreadsheet uploader app like Matrixify.

But here’s the truth: while Matrixify is incredibly powerful for loading historical orders into a new store or catalog updates, it’s not ideal for importing new multi-recipient orders into Shopify.

Let’s break down why this approach is frustrating—and why Send to Many is a better solution for bulk order imports on Shopify.

The Spreadsheet Struggle: Importing  Bulk Orders with Matrixify

Matrixify is a powerful tool. If you’re migrating historical order or customer data, updating product catalogs, or doing advanced backend operations, it’s a great fit.

But for sending bulk personalized orders to multiple recipients? It's like using a forklift to deliver cupcakes.

Here’s what using Matrixify for bulk orders actually involves:

• Complex Spreadsheets: You’ll need to decipher all the necessary column meanings and then format every detail of every order correctly. Product variants, personalization options, shipping addresses, and more.
  
  

• Multiple Rows per Recipient: One recipient buying two items? That’s two rows. Multiply this across dozens of recipients and it gets unmanageable. Don’t forget to get all the rows in the right order and add a sequence number to each row.
  
  

• No Payment Workflow: You’re uploading orders after a payment is made or worse, before, and figuring it out manually later.
  
  

• Zero Flexibility: Any error, whether a missing field or a wrong address, requires re-uploading the entire file.
  
  

• No Unified Order View: Orders are split, and there's no aggregate draft order to track all recipients and items in one place.

Again, Matrixify is powerful, but for this case it’s too powerful for all but your store’s power users. 

There is a Better Way to Import Bulk Orders on Shopify

Send to Many is built specifically for Shopify merchants handling bulk orders to many recipients. It does all the heavy lifting without making you sweat the details..

Here’s how it's different:

• Easy way to import orders: simply upload an order file. No need to reformat your spreadsheet or rename columns. The app makes it a breeze to map your columns into Shopify’s required fields. 
  
  

• Make edits in the app without re-uploading: Need to fix a name, address, or product detail? Make changes directly in the app—no need to re-upload the whole file.

• One Draft Order, All Recipients: Send to Many creates a single aggregate draft order, showing all the recipient details and line items. Clear, editable, and ready for review.
  
  

• Customers Upload, You Stay Hands-Off: With Send To Many’s storefront inquiry form, let customers handle the data entry into your format and upload their spreadsheet. Quickly turn their inquiries into a Send and manage the rest of the process with ease. .
  
  

• Built for Personalization: Works seamlessly for personalized gift options, whether you manage them with customization products or line item custom properties.

Whether you're managing corporate gifting, distributing samples to multi recipients, or influencer mailers, Send to Many makes bulk fulfillment smooth and scalable.

Final Word

If you’re still wrangling spreadsheets, there’s a better way. Send to Many gives you a clean, scalable process for managing bulk orders, no technical gymnastics required.

👉 Try it on the Shopify App Store or learn more at sendtomany.com.